Lilium
BrandingLilium is an aviation startup based in Munich. The team shares the vision of a completely new type of individual transportation and is developing and buildng the world’s first on-demand air taxi by 2024.
The design solution is to familiarize people with this modern concept of a flying jet by creating a brand that is approachable and welcoming. The rebranding of Lilium focuses on building trust and the connection between people to Lilium, people to people and people to places.
Logo application only, photo by Lilium
Logo application only, photos by Lilium
Process